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The Basics
First, some
information about this site's traffic. During 2008's month of December
-- from 1 December 2008 to 31 December 2008 -- the website received
183,559 individual visitors (as measured by sessions), or almost 6,000
each day on average (see screen
shot of fisheaters.com's Urchin stats). The front page (index.html)
received 54,538 pageviews (see screen shot). Advertising on the front page would
mean that your ad would likely be seen around 1,800 times a day,
and around 54,000 times per month.
During that same time period, the discussion forum received 1,460,971 page
views, or over 47,000 views per day on average (see
screen
shot of message board stats from message board administrator
control panel). Advertising here means your ad will be seen about
47,000 different times per day and almost a million and
a half times per month (your ad will appear on every
forum page -- on the forum's front page, on the top of each sub-forum,
on each page of every thread, etc.).
Rates
Advertising
on the home page of the Fish Eaters Website: Your ad would appear
at the right hand column, under the site's search box:
Ad size options and monthly rates are as follows:
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120 X 120 square
$75
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120 X 90
rectangle
$50
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120 X 60
rectangle
$40
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120 X 30
rectangle
$30
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Advertising
at the discussion forum: You have two options here: A) a full
banner ad or B) an upper right corner ad.
A) Full Banner Ad: Your ad will
appear on the very top of all
discussion forum pages, before any other text or graphic (with the
possible exception of encouragement from us to visit our sponsors), to
be seen on average one and a half million times a month. Size and price
are as follows:

728 X 90 full
banner: $220
B) Upper right corner ad: Your ad will appear at the top right
of all discussion forum pages. Size and price are as follows:

120 X 120
square: $120
Conditions
No flashing,
animated banners or buttons on the front page. Preferred are
ads that keep the
aesthetic of the Fish Eaters' website in mind and aren't too
distracting or garish in color. Obviously you will want for your ad to
stand out enough to be noticed, so a happy medium can hopefully
be found between making your ad eye-catching while not making it (or
the website) look icky by clashing.
The ads on the front page will be static and non-rotating (i.e., your
ad will appear always for the purchased time, not randomly); the ads at
the discussion forum will be rotating with no more than five other ads
in each place.
You can change the graphic that you use for your ad any time, for
example, if you want to announce a sale; just send along the new
graphic file and let me know when you want it to appear. In fact, from
what I've read, changing your graphic periodically is a good idea, as
long as "branding" is considered.
Ads will appear for 30 full calendar days and will begin after payment and
then at your discretion.
The sites that the banners and buttons link to should not contain
material that a Catholic would find offensive. Any business in question
doesn't need to concern "Catholic items," per se, however. We Catholics
love books and music and jewelry of all kinds, for ex., and if you
think you have a potential market here at FE, "s'all good". Any games
played with this by the ill-willed -- e.g., setting up a fake
storefront, then re-directing to a porn site or what have you in order
to offend Catholics -- will be at the joker's expense: the ad will be
quickly removed and no refund will be given.
If you have something else in mind that doesn't quite adhere to the
outline above, write to me and let me know; maybe we can work something
out. I know times are tough out there (believe me, we
know; that's why I am finally caving in to the need to accept ads!),
so if you're a tiny, new business, we could work out payment plans for
the big discussion forum ads, or maybe even haggle or barter a bit. I'm
malleable, and my main concern is that the website and,
especially, the very-expensive-to-run discussion forum pay for
themselves.
If you do advertise, I sincerely pray that it works out well
for you, that your website gets lots of traffic, and that, if you're in
business, you sell lots of wonderful things and make a nice, honest
profit. May SS Clare, patroness of the internet, and Nicholas, patron
of merchants, intercede for you!
Write to
Tracy@fisheaters.com to arrange an ad
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