The Basics

First, some information about this site's traffic. During 2008's month of December -- from 1 December 2008 to 31 December 2008 -- the website received 183,559 individual visitors (as measured by sessions), or almost 6,000 each day on average (see screen shot of fisheaters.com's Urchin stats). The front page (http://www.fisheaters.com) received 54,538 pageviews (see screen shot). Advertising on the front page would mean that your ad would likely be seen around 1,800 times a day, and around 54,000 times per month.

During that same time period, the discussion forum received 1,460,971 page views, or over 47,000 views per day on average (see screen shot of message board stats from message board administrator control panel). Advertising here means your ad will be seen about 47,000 different times per day and almost a million and a half times per month (your ad will appear on every forum page -- on the forum's front page, on the top of each sub-forum, on each page of every thread, etc.).
 

 
Rates

Advertising on the home page of the Fish Eaters Website: Your ad would appear at the right hand column, under the site's search box:
 

 
 
Ad size options and monthly rates are as follows:
 

Advertising at the discussion forum: Your ad will appear on the very top of all discussion forum pages, before any other text or graphic (with the possible exception of encouragement from us to visit our sponsors), to be seen on average one and a half million times a month. Size and monthly rate options:

468 X 60 full banner: $250

234 X 60 half banner: $150

  
Conditions

No flashing, animated banners or buttons. Preferred are ads that keep the aesthetic of the Fish Eaters' website in mind and aren't too distracting or garish in color. Obviously you will want for your ad to stand out enough to be noticed, so a happy medium can hopefully be found between making your ad eye-catching while not making it (or the website) look icky by clashing.

The ads will be static and non-rotating (i.e., your ad will appear always for the purchased time, not randomly). You can change the graphic that you use for your ad any time, for example, if you want to announce a sale; just send along the new graphic file and let us know when you want it to appear. In fact, from what I've read, changing your graphic periodically is a good idea, as long as "branding" is considered.

No more than two full-sized banners or 4 half-sized banners or 1 full sized and two half-sized banners will appear on the discussion forum pages at any one time, so you won't have to worry about your ad being lost in a crowd. The same concern will be kept in mind when accepting advertising for the front page.

Ads will appear for 30 full calendar days and will begin after payment and then at your discretion.

The sites that the banners and buttons link to should not contain material that a Catholic would find offensive. Any business in question doesn't need to concern "Catholic items," per se, however. We Catholics love books and music and jewelry of all kinds, for ex., and if you think you have a potential market here at FE, "s'all good". Any games played with this by the ill-willed -- e.g., setting up a fake storefront, then re-directing to a porn site or what have you in order to offend Catholics -- will be at the joker's expense: the ad will be quickly removed and no refund will be given.

If you have something else in mind that doesn't quite adhere to the outline above, write to us and let us know; maybe we can work something out. We know times are tough out there (believe me, we know; that's why we finally are caving in to the need to accept ads!), so if you're a tiny, new business, we could work out payment plans for the big discussion forum ads, or maybe even haggle or barter a bit. We're malleable, and our main concern is that the website and, especially, the very-expensive-to-run discussion forum pay for themselves and not take food out of our kids' mouths.

If you do advertise, we sincerely pray that it works out well for you, that your website gets lots of traffic, and that, if you're in business, you sell lots of wonderful things and make a nice, honest profit. May SS Clare, patroness of the internet, and Nicholas, patron of merchants, intercede for you!

Write to advertising@fisheaters.com to arrange an ad

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